PlanBased Taps Howard Wyner to Head Digital Strategy and Marketing Efforts

PlanBased Taps Howard Wyner to Head Digital Strategy and Marketing Efforts

Howard Wyner is a seasoned e-commerce executive with over 20 years of experience in e-commerce, online marketing, and consulting. He brings a wealth of expertise with particular strengths in areas such as customer acquisition, personalization,  customer service, user experience, and digital marketing.  Over the years Howard has provided insights regarding the e-commerce retailers’ perspective as well as make recommendations to help improve customer relationships and the platforming of front and backend systems. 

Over the past 20 years, Howard has established himself as a thought leader in the field of e-commerce. His stories of innovation have been published by Marketing Sherpa and Internet Retailer Magazine.  He also served as an Advisor/Editor for The Total Retail Expo and was a frequent guest speaker at e-commerce conferences around the country.

In addition to his executive career, Howard served on several advisory boards for eCommerce companies. Aside from serving in these positions; he also holds board membership positions with several private non-profit organizations. Howard was the president of the Parkland Basketball Club for 15 years. He currently serves as the Chairman of the City of Parkland Advisory Board for the Park and Recreations Department which he has done for the last 17 years.

Howard has degrees in Business Management from the University of Florida and has a bachelor’s in accounting from Florida Atlantic University.

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